Download EBOOK The Marketing Game! PDF for free


Download EBOOK The Marketing Game! PDF for free Category: Business, Finance & Law
The author of the book: Charlotte H. Mason
Format files: PDF, EPUB, TXT, DOCX
The size of the: 120 KB
Language: English
ISBN-13: 9780071150460
Edition: McGraw Hill Higher Education
Date of issue: 1 August 2001

Description of the book "The Marketing Game!":

"The Marketing Game" is applicable for all areas of Marketing and all levels because the game is not based on just one simulation. Rather it is based on several simulations with one integrated framework. The instructor can decide the level of complexity by selecting the number of decision areas a student is forced to consider, thus making the game equally applicable for a first year Principles student and a Graduate student. The instructor can also "set up" or adjust the marketing environments in the simulation to meet specific learning or teaching objections, and can decide if students will compete in groups against PDF each other, or simply against themselves. The "Marketing Game" is based on realistic marketing and realistic marketing relationships, and allows for maximum flexibility.

Download EBOOK The Marketing Game! PDF for free


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Charlotte H. Mason

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Download EBOOK The Marketing Game! PDF for free



Download EBOOK The Marketing Game! for free

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