Category: Business, Finance & Law|
The author of the book: Michael Hyatt
Format files: PDF, EPUB, TXT, DOCX
The size of the: 852 KB
Edition: Thomas Nelson on Brilliance Audio
Date of issue: 3 December 2013
Description of the book "Platform: Get Noticed in a Noisy World":Isn t a great product enough? Shouldn t it be able to stand on its own? When there were three TV channels and two kinds of toothpaste, quality alone could sell itself. But in a global economy crowded with millions of competitors, quality is just the beginning. The real challenge is getting the attention of those who might buy your product or service. Two little words have combined to make this easier, less expensive, and more possible than ever: social media. Websites, blogs, apps, and social networks used in concert and with savvy can connect you with a global PDF audience. No gatekeepers. No massive fees. Michael Hyatt knows from experience. An author, agent, and publisher for more than thirty years, he has spent the past eight years creating an online following that numbers in the hundreds of thousands all while leading the largest inspirational publisher in the world. But a flashy website is not a platform. A Facebook page joins millions just like it. Creating an effective platform is the key to success, but it is not simple. In Platform, Hyatt condenses his expert knowledge into step-by-step plans for building your own virtual stage, including: Proven strategies Easy-to ePub-follow formulas Practical guidance You don t need a separate book to explain each application, each decision. You just need one book that distills it all into clear, proven paths. You just need Platform."
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