Download EBOOK The Strategy Process: Concepts, Contexts, Cases PDF for free


Download EBOOK The Strategy Process: Concepts, Contexts, Cases PDF for free Category: Business, Finance & Law
The author of the book: Joseph B. Lampel
Format files: PDF, EPUB, TXT, DOCX
The size of the: 23.71 MB
Language: English
ISBN-13: 9780273716280
Edition: Pearson Education Limited
Date of issue: 3 September 2014

Description of the book "The Strategy Process: Concepts, Contexts, Cases":

'There are two people, and only two, whose ideas must be taught to every MBA in the world: Michael Porter and Henry Mintzberg.' - Forbes Magazine The Strategy Process is a truly original and authoritative strategy textbook. The author team of Mintzberg, Lampel, Quinn and Ghoshal introduce a richness of theory and practice into this text, offering an ideal introduction for those who want to develop a deep understanding of strategy. Now into its fifth edition, this text does not shy away from the complexity of strategy but rather seeks to illuminate where it can and encourage debate and reflection at every PDF turn. It shows that strategy is intimately connected with organizational politics and individual management styles, and is firmly grounded in the real world rather than pushing pure theory. As well as offering a comprehensive overview of the huge body of academic knowledge in this area, The Strategy Process encourages a practical perspective through 36 substantial case studies. From modern multinationals to the battlefields of 19th century Europe, this book shows that strategy is everywhere, and understanding it is essential.

Download EBOOK The Strategy Process: Concepts, Contexts, Cases PDF for free


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Joseph B. Lampel

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Download EBOOK The Strategy Process: Concepts, Contexts, Cases PDF for free



Download EBOOK The Strategy Process: Concepts, Contexts, Cases for free

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