Category: Business, Finance & Law|
The author of the book: Jeff Ryan
Format files: PDF, EPUB, TXT, DOCX
The size of the: 3.96 MB
Date of issue: 25 April 2013
Description of the book "Super Mario":The first princess Mario saved was Nintendo itself. In 1981, Nintendo of America was a one-year-old business already on the brink of failure. Its president, Mino Arakawa, was stuck with two thousand unsold arcade cabinets for a dud of a game ("Radar Scope"). So he hatched a plan. Back in Japan, a boyish, shaggy-haired staff artist named Shigeru Miyamoto designed a new game for the unsold cabinets featuring an angry gorilla and a small jumping man. "Donkey Kong "brought in $180 million in its first year alone and launched the career of a short, chubby plumber named Mario. Since then, Mario PDF has starred in over two hundred games, generating profits in the billions. He is more recognizable than Mickey Mouse, yet he s little more than a mustache in bib overalls. How did a mere smear of pixels gain such huge popularity?"Super Mario "tells the story behind the Nintendo games millions of us grew up with, explaining how a Japanese trading card company rose to dominate the fiercely competitive video-game industry."
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