Download EBOOK The Fashion Designer Survival Guide: Start and Run Your Own Fashion Business PDF for free


Download EBOOK The Fashion Designer Survival Guide: Start and Run Your Own Fashion Business PDF for free Category: Business, Finance & Law
The author of the book: Mary Gehlhar
Format files: PDF, EPUB, TXT, DOCX
The size of the: 877 KB
Language: English
ISBN-13: 9781427797100
Edition: Kaplan Trade
Date of issue: 1 July 2008

Description of the book "The Fashion Designer Survival Guide: Start and Run Your Own Fashion Business":

Mary Gehlhar, author, industry authority, and consultant to hundreds of designers, including Zac Posen, Twinkle by Wenlan, Rebecca Taylor, and Cloak, gives readers behind-the-scenes insights and essential business information on creating and sustaining a successful career as an independent designer. With advice from fashion luminaries including Donna Karan, Tommy Hilfiger, Cynthia Rowley, Diane von Furstenberg, Richard Tyler, and top executives from Saks Fifth Avenue and Barneys New York, this fully updated and revised edition of "The Fashion Designer Survival Guide" addresses the latest trends in apparel and accessories, the newest designers, an updated introduction, and a new foreword by Diane PDF von Furstenberg, Designer and President of the Council of Fashion Designers of America (CFDA). "The Fashion Designer Survival Guide" provides the necessary tools to get a fashion line or label up and moving on the right track, including: How to create a viable business plan Figuring out how much money you need, where and how to get it, and how to make it last, including the latest on private equity The best sources for fabric and materials Navigating the pitfalls of production both at home and abroad Marketing, branding, and getting the product into the stores and into ePub the customer's closets Romancing the press, dressing celebrities, and creative publicity techniques Producing a runway show that will get results

Download EBOOK The Fashion Designer Survival Guide: Start and Run Your Own Fashion Business PDF for free


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Mary Gehlhar

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Download EBOOK The Fashion Designer Survival Guide: Start and Run Your Own Fashion Business PDF for free



Download EBOOK The Fashion Designer Survival Guide: Start and Run Your Own Fashion Business for free

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