Download EBOOK Flower Confidential: The Good, the Bad, and the Beautiful in the Business of Flowers PDF for free


Download EBOOK Flower Confidential: The Good, the Bad, and the Beautiful in the Business of Flowers PDF for free Category: Business, Finance & Law
The author of the book: Amy Stewart
Format files: PDF, EPUB, TXT, DOCX
The size of the: 1.20 MB
Language: English
ISBN-13: 9781565124387
Edition: ALGONQUIN BOOKS OF CHAPEL HILL
Date of issue: 9 February 2007

Description of the book "Flower Confidential: The Good, the Bad, and the Beautiful in the Business of Flowers":

We buy more flowers a year than we do Big Macs, spending $6.2 billion annually. We use them to mark our most important events, to express sentiments that might otherwise go unsaid. And we demand perfection. So it's no surprise that there is a $40 billion global industry devoted to making flowers flawless. Amy Stewart takes us inside the flower trade--from the hybridizers, who create new varieties in the laboratory, to the growers, who produce flowers by the millions (often in a factory-like setting), to the Dutch auctioneers, who set the bar (and the price), and ultimately to the PDF neighborhood florists orchestrating the mind-boggling demands of Valentine's and Mother's Day. There's the breeder intent on developing the first blue rose; an eccentric horticultural legend who created the world's most popular lily; a grower of gerberas of every color imaginable; and the equivalent of a Tiffany diamond: the " Forever Young" rose. Stewart explores the relevance of flowers in our lives and in our history, and in the process she reveals all that has been gained--and lost--by tinkering with nature.

Download EBOOK Flower Confidential: The Good, the Bad, and the Beautiful in the Business of Flowers PDF for free


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Amy Stewart

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Download EBOOK Flower Confidential: The Good, the Bad, and the Beautiful in the Business of Flowers PDF for free



Download EBOOK Flower Confidential: The Good, the Bad, and the Beautiful in the Business of Flowers for free

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