Download EBOOK Understanding Media PDF for free

Download EBOOK Understanding Media PDF for free Category: Society & Social Sciences
The author of the book: Marshall McLuhan
Format files: PDF, EPUB, TXT, DOCX
The size of the: 452 KB
Language: English
ISBN-13: 9780415253970
Date of issue: 18 May 2001

Description of the book "Understanding Media":

When Marshall McLuhan first coined the phrases "global village" and "the medium is the message" in 1964, no-one could have predicted today's information-dependent planet. No-one, that is, except for a handful of science fiction writers and Marshall McLuhan. Understanding Media was written twenty years before the PC revolution and thirty years before the rise of the Internet. Yet McLuhan's insights into our engagement with a variety of media led to a complete rethinking of our entire society. He believed that the message of electronic media foretold the end of humanity as it was known. In 1964, this looked PDF like the paranoid babblings of a madman. In our twenty-first century digital world, the madman looks quite sane. Understanding Media: the most important book ever written on communication. Ignore its message at your peril.

Download EBOOK Understanding Media PDF for free

Reviews of the Understanding Media

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Marshall McLuhan

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Download EBOOK Understanding Media PDF for free

Download EBOOK Understanding Media for free

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