Download EBOOK Clear and to the Point: 8 Psychological Principles for Compelling PowerPoint Presentations PDF for free


Download EBOOK Clear and to the Point: 8 Psychological Principles for Compelling PowerPoint Presentations PDF for free Category: Society & Social Sciences
The author of the book: Stephen Michael Kosslyn
Format files: PDF, EPUB, TXT, DOCX
The size of the: 548 KB
Language: English
ISBN-13: 9780195320695
Edition: Oxford University Press Inc
Date of issue: 20 September 2007

Description of the book "Clear and to the Point: 8 Psychological Principles for Compelling PowerPoint Presentations":

Making PowerPoint presentations that are clear, compelling, memorable, and even enjoyable is not an obscure art. In this book, Stephen Kosslyn, a renowned cognitive neuroscientist, presents eight simple principles for constructing a presentation that takes advantage of the information modern science has discovered about perception, memory, and cognition. Using hundreds of images and sample slides, he shows the common mistakes many people make and the simple ways to fix them. For example, never use underlining to emphasize a word, the line will cut off the bottom of letters that have descending lines (such as p and g), which interferes with PDF the brain's ability to recognize text. Other tips include why you should state your conclusion at the beginning of a presentation, when to use a line graph versus a bar graph, and how to use color correctly. By following Kosslyn's principles, anyone will be able to produce a presentation that works!

Download EBOOK Clear and to the Point: 8 Psychological Principles for Compelling PowerPoint Presentations PDF for free


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Stephen Michael Kosslyn

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Download EBOOK Clear and to the Point: 8 Psychological Principles for Compelling PowerPoint Presentations PDF for free



Download EBOOK Clear and to the Point: 8 Psychological Principles for Compelling PowerPoint Presentations for free

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